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Designation : Lead Generation Marketing Manager
Job Description :
Purpose
Responsible for coordinating all lead generation activities in India (including all Inbound and Outbound activities) which will include hiring, ramping and managing the Account Development Executive (ADE), Global Marketing Research and Global Inbound Response teams.
Responsibilities
Primary responsibilities for the following:
Current Openings







  1. Account Development Executive (ADE) Team - Responsible for hiring, recruiting and ramping ADE's for the AP region - Ensuring that the ADE's achieve their quarterly goals and objectives. Manager will be directly responsible for building and maintaining cross-functional relationships with Regional Sales Manager and four field Major Account Executives.

  2. Global Market Research Team - Responsible for hiring, recruiting and ramping Global Market Research specialists that will be aligned by geography to conduct quarterly development of Account Prospect profiles, ensuring that each account prospect profile has 3-6 key contacts per company. Team should be producing 100-150 qualified profiles on a quarterly basis, and directly supporting regional MBO's for targeted application solution areas - such as Web Application Acceleration and Retail Online Commerce.

  3. Global Inbound Response Team - directly responsible for developing an inbound systems to set up a "Warming /lead functional team in India. This team will be measured in the timeliness of their follow up, positive first impression to the new integrated company, and developing technology plans to switch the inbound inquiries to the global field ADE's and Lead Gen Rep's around the world.
Carry the goals of team for all three functions to ensure equal balance and performance in all three areas.
Build communication and collaboration across the globe with the functional Team Leaders in your three teams and the US and International European ADE team by participating in regular conference calls, monthly reviews and quarterly planning sessions.
Interact regularly with the Global Lead Gen Marketing Manager and her team to ensure integration between Corporate and field sales objectives.
Work cross-functionally in India with all members in the office and be prepared to be an advocate and communicator to the team on a regular basis on positives and negatives on how the team is executing the plans.
Responsible for conducting regular quarterly reviews with each member of the team and providing timely feedback on all "Metric areas".
Accountable for team metrics and responsible for developing new initiatives and plans to help the team foster and grow.
Develop a product and sales training skills plan for all members of the team.
Responsible for developing and executing quarterly sales or marketing SPIF's to excite drive teamwork between the three groups and their international counterparts.
Lead by example and drive the focus and efforts to ensure all teams are successful.
Maintain and ensure all Lead Gen Marketing updates are reflected in the respective CRM system to ensure timely measurement and follow up on all activities.
Sales experience to provide regular coaching and suggestions to all the three business functions.
Act as the focal point to communicate, train and launch specific Corporate marketing campaigns and initiatives within all three of his/her groups.
Provide monthly and quarterly reviews of team performance.
Desired Profile
Key Requirements For Success
Individual must have a proven track record in managing an inbound response center and outbound/prospecting team utilizing the phone as the main tool for lead generation efforts.
A strong Marketing and IT background with experience in implementing CRM tools is a big plus.
Individual must be able to be a self-starter, with experience in being a "coach" to all individual contributors.
A working knowledge of building good, quality prospect lists is a big plus. Experience in conducting marketing research is also a big benefit.
Strong, working knowledge of the entire sales process is a must. A proven, track record of achieving success is really important.
Strong written and verbal communications. Excellent leadership skills with the ability to handle multi-task activities on a daily basis.
Strong PC skills in Microsoft Word, Excel, PowerPoint and Salesforce.com or Siebel.
A self-starter, willing to do what it takes to be successful.
Individual must have demonstrated strong team building skills and the ability to mentor others.
At least 2 years experience, successfully building and managing a team
Minimum experience2 years
Maximum experience6 years
LocationKarnataka - Bangalore
ReferenceLead Generation Marketing Manager/ Naukri AKAMAINAUK
ContactArun Kumar K
Manager- Human Resources
Akamai Technologies
Telephone080-57599222
Emailjobsindia@akamai.com
Website www.Akamai.com
Job Posted on03 Aug' 2005
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